J & B Outdoors

Owners Jeff Leonard and Bruce Schmitter in the firearms department at J & B Outdoors.
Owners Jeff Leonard and Bruce Schmitter in the firearms department at J & B Outdoors.


After traveling around the United States and Canada for several years on some interesting hunting excursions, Jeff Leonard and Bruce Schmitter, two avid outdoorsmen, felt that St. Joseph was long overdue to have an outdoor store where sportsmen could come and get geared up by folks who understand how important your time afield is!


J & B Outdoors provides a full service archery pro shop and range, firearms, hunting, fishing, and trapping supplies and more.  We strive to create an atmosphere where any outdoors person from beginner to expert would feel at home and enjoy a great experience along with friendly customer service provided by some of the best staff in the area.


We scoured St. Joseph for the perfect location and found our current spot at the intersection of Picket and Leonard Road with interstate exposure. With a lot of long hours and determination the doors of J & B Outdoors were opened in August of 2012.


J & B Outdoors acquired Vic's Archery just prior to opening.   Brett Nelson, a veteran bowhunter  and competitive archer, now manages the shop and runs the archery department.  We have since added Steve Lewis and Mark Vincent to the fold making our archery department one of the best in the country. 


We currently stock Mathews, Mission, Hoyt, Elite, and PSE bows and Parker, Bear, Mission, PSE, and Carbon Express crossbows.  Add to this all the top lines of archery equipment, arrows and accessories for both hunters and target archers.  

Our archery department has a 4 lane 20 yard indoor range along with a DART Video Simulator and there are plans to add on an additional range in the future to support large indoor archery shoots.


Our firearms department features top companies such as Remington, Ruger, Savage, Smith & Wesson, Taurus, Mossberg, Hatfield and more.  We are one of the largest ammunition retailers in Northwest Missouri along with just about every firearm accessory you can imagine including names like Bulldog, Caldwell, Carlsons, Hoppes, Otis, and many more.


Wanting to offer something for all outdoorsmen, we have included an expansive fishing department that specializes in  heavy catfishing gear although we also carry what you need for light action crappie and panfish.  We have a great selection of live and prepared baits.


No outdoor store would be complete with a huge selection of hunting gear and accessories.  We've got you covered with everything from calls, to scents, and other gear you just can't head afield without.  We stock top brands such as Primos, Hunter Specialties, Flextone,  and more.


One of the unique items that J & B Outdoors offers is a full selection of trapping gear and accessories.  Northwest Missouri is a region with a huge demand for trapping supplies yet no in the area offers such a wide and diverse selection.


The crew of J & B will strive to offer all of this in a warm welcoming environment where everyone feels at home and wishes to return regularly.


J & B Outdoors is not a discount store.  We want to be a premier destination and set ourselves apart from our competition.  We do this by offering top notch staff, the best in outdoor gear, and superior customer service.  But J & B is more than that, we promise to do this in a friendly, welcoming manner to help you get the most out of your precious outdoor time.


J & B Outdoors is owned by J & B Outdoors LLC, a limited liability company with two members, Bruce Schmitter and Jeff Leonard.  


Jeff Leonard is a graduate of Northwest Missouri State University with a Bachelors Degree in Recreation with emphasis on Facilities Management. 


Jeff was the Outdoor Writer/Photographer for the St. Joseph News Press for nearly 7 years.  He has also done freelance work for several magazines including Missouri Game and Fish.  Prior to that he spent a large majority of his career working as a Park Ranger.  He currently hosts an Outdoor Radio Show on 680 KFEQ AM on Saturday mornings at 7:30 am.


Jeff has been an avid outdoorsman his entire life. He has hunted all over Northwest Missouri, North America, and South Africa for everything from turkey, deer, upland birds and waterfowl to whitetails, elk, black bears, African Plains Game and even wild hogs.  He has fished for walleyes and pike in Minnesota and Canada, a variety of saltwater species in the Caribean, Gulf of Mexico, and Atlantic/Pacific Oceans along with trout and grayling in the clear mountain streams of Montana and Alaska.  


Bruce Schmitter is a graduate of Northeast Missouri State University, now Truman State University, with a Bachelors Degree in Business Administration with an emphasis in marketing.  Bruce has spent the last eighteen years working for the Grace Companies, located in Phoenix, Arizona and St. Joseph, Missouri.


Bruce grew up in rural northeast Missouri where he began hunting and fishing at a young age guided by his father and grandfather.  An avid hunter, he has had the privileges of hunting almost every species available in the Midwest and has enjoyed many hunting excursions to Canada, South Africa, and the western states.  In addition he takes every opportunity to do a little deep sea fishing in the Caribbean, Mexico and Hawaii.